Gilles Robin is a Crozes-Hermitage producer based in Mercurol (Drôme, northern Rhône), farming Syrah on the plateau surrounding the granite hill of Hermitage the most extensive red wine appellation in the northern Rhône. The Crozes-Hermitage zone surrounds the Hermitage hill on all sides, covering diverse soils: granite and gneiss on the hill's slopes, alluvial terraces, and clay-limestone plateau. Gilles Robin's Cuvée Papillon and Albéric Bouvet are produced from vines on the granitic areas closest to Hermitage, producing Syrah of greater mineral intensity than the more common plateau expressions.

Crozes-Hermitage Syrah provides the northern Rhône style black olive, smoked meat, violet, pepper, dark fruit at Crozes-Hermitage prices rather than Hermitage or Côte-Rôtie pricing. Gilles Robin is one of the quality-focused producers within the appellation: selecting sites closest to the Hermitage granite for maximum typicity, producing structured Syrah suited to medium-term ageing. For programmes wanting to represent the northern Rhône Syrah tradition at accessible price points, Gilles Robin provides the quality-positioned Crozes-Hermitage reference.