Marcel Couturier is a Mâconnais producer in the Pouilly-Fuissé and Mâcon-Loché appellations (Saône-et-Loire, southern Burgundy) producing Chardonnay from the limestone and clay soils of the southern Burgundy hills. Pouilly-Fuissé was elevated to Premier Cru status in 2020, with the Clos Scellés appearing in the Couturier range; Mâcon-Loché is a village designation within the broader Mâcon appellation zone surrounding the Roche de Solutré and Roche de Vergisson landmarks.

The Couturier Pouilly-Fuissé and Mâcon-Loché provide southern Burgundy Chardonnay at a price tier below the Côte de Beaune but above entry Mâcon: the distinctive limestone terroir of the southern Mâconnais, the iconic Solutré rock landscape, and the new Premier Cru framework make this an accessible quality narrative for programmes wanting to demonstrate Chardonnay terroir diversity across the full Burgundy price spectrum.