Rum is the most fragmented spirit category we represent — five regulatory frameworks, four base materials, seven distinct house traditions sit on the same shelf. Bouchon represents twelve houses across the working spread:

AOC Martinique rhum agricole — fresh-pressed cane juice, traceable by parcel, the most regulated rum framework in the world. We carry Saint James (1765, Sainte-Marie, the oldest dated brand), Depaz (1917 rebuild on Mont Pelée's volcanic slopes), and Rhum J.M (Macouba, north-tip Atlantic, the experimental Atelier programme).

Marie-Galante rhum agricole — small island south of Guadeloupe, outside AOC Martinique, distinctively higher-proof Caribbean tradition. Bielle (1769, soft 40% to vintage 52%) and Père Labat (steam-powered cane press, signature 59% Blanc).

Haitian rhum — Barbancourt, distilled with Cognac technique on cane juice since 1862, family-owned for five generations.

Independent bottlers — Compagnie des Indes, the deepest Caribbean shelf we carry. 29 single-cask and curated-blend SKUs covering Jamaica, Trinidad, Barbados, Guyana, Belize, Panama, Cuba and the rest. Florent Beuchet selects each cask personally.

Saint Lucia long-age — Admiral Rodney, the Saint Lucia Distillers premium line, named for the 1782 Battle of the Saintes. Coffey-still molasses base, long tropical ageing, an annual cask-finishing programme.

Indian Ocean — Arcane (Mauritius, 13 SKUs from white through cask-strength single barrels) and Rivière du Mât (Réunion, French overseas IG framework, softer profile from longer Indian Ocean ageing).

Solera and finishing — Dos Maderas, the rum project of Bodegas Williams & Humbert in Jerez. Caribbean base aged twice: first in the tropics, then in actual PX and oloroso casks from a working sherry house.

Plus the unusual — Sortilège (Quebec maple + Canadian whisky liqueur, listed adjacent because the use cases overlap).

Each producer page sits behind the chip below — full house story, image, bottling list. For trade buyers building a rum programme, the producer page is where the buying conversation actually happens.